How Enterprise Customers Can Streamline Procurement with AWS Marketplace

When it comes to Enterprise-level procurement of software, selecting and managing vendors, services, and budgets at scale can be complex 🏢. This is where AWS Marketplace comes in handy. It simplifies procurement, governance, and cost management, making it easier for your teams to quickly access the tools they need—while giving you the oversight required to maintain control over enterprise-wide purchases. One key advantage for Enterprise customers: software purchased through AWS Marketplace counts as spend toward any existing AWS Enterprise Discount Program (EDP). Continue reading

How Startups & SMBs Can Leverage AWS Marketplace to Accelerate Growth

As a Startup or Small-to-Medium Business (SMB), you’re always looking for ways to move fast and scale smart 💡. AWS Marketplace offers a powerful resource to help you get the tools you need without spending time and money building everything from scratch. It’s a one-stop shop for finding, purchasing, and deploying software and services that meet your business needs. Cloud marketplaces are becoming a key channel for businesses to quickly discover and purchase software. Continue reading

Unlocking the Power of AWS Marketplace: A Guide for Every Persona

Welcome to the start of an exciting journey 🚀, where I dive into the AWS Marketplace! Whether you’re a Startup, SMB, Enterprise, Solution Integrator, or Independent Software Vendor (ISV), the AWS Marketplace offers a treasure trove of tools and services designed to help you scale, innovate, and manage software and data procurement, provisioning, and governance in the cloud. In this series, I’ll explore how each persona can unlock the full potential of the AWS Marketplace—from discovering ready-to-deploy software solutions to simplifying procurement and streamlining management tasks. Continue reading